Joe Paterno has been the head coach for the Nittany Lion football team since 1966 and is regarded as one of the most successful and venerable national coaches. Penn State plays in two football "trophy games" with other members of the Big Ten. They are for the Governor's Victory Bell with the University of Minnesota and the season-ending Land Grant Trophy game versus Michigan State University. Prior to joining the Big Ten, Penn State was one of the strongest of the independent schools in college football. They played a number of Eastern schools regularly, including Pitt, Syracuse, and West Virginia, as well as national teams like Notre Dame and Alabama. Penn State has won the prestigious Lambert-Meadowlands Trophy, awarded for Eastern football supremacy, a record 26 times as of 2005. Penn State won consensus National Championships in 1982 and 1986, both under Coach Paterno. The 1986 team won by defeating the University of Miami in the 1987 Fiesta Bowl, which remains the highest watched college football game in history. The school has had a number of other undefeated teams including 1909, 1911, 1912, 1920, 1921, 1947, 1968, 1969, 1973 and 1994, some of which have been awarded national championships from various sources. Penn State has the best winning percentage of any school in bowl games with a record of 25-12-2[5]. Penn State is also among the leaders nationwide in terms of players advancing to the professional level. As of 2006, 29 former Penn State players and coaches were on the rosters of NFL teams, the tenth-highest such placement rate in the country. Penn State has been represented in at least one of the teams participating in the Super Bowl 37 of the 41 times the championship game has been played.[1] A recent report indicated that Penn State's football program ranks 12th nationwide in terms of economic contributions to each program's university, athletic department, conference, and community. The report, based on ticket sales, sponsorships, football program expenses, athletic department expenses (non-football), shared conference profits, and county revenue figures during home football games, revealed that the Nittany Lions are presently worth roughly US$63 million.